We understand pet services marketing. The loyal repeat customers, the word-of-mouth referrals, and the dog owners who search online for a groomer they can trust. Our marketing fills your appointment book with new clients who become regulars.
Dog grooming is a loyalty-driven business - once a client finds a groomer they trust, they stay. The challenge is getting found by those new clients in the first place. Most dog owners search Google for groomers, and if you are not visible, they find someone else and become their loyal customer instead of yours.
We do not just offer generic marketing. Every strategy, every campaign, and every page is built around how your customers search, behave, and make decisions.
A visually appealing website showcasing your grooming work with before-and-after galleries, service pricing, online booking, and client testimonials. Designed to convert dog owners into booked appointments.
Learn moreGet into the Google Maps 3-pack for "plumber near me" and every variation your customers search for. Google Business Profile optimisation, local citations, and review generation strategies built for the plumbing trade.
Learn moreAppear at the top of Google instantly for high-intent searches like "emergency plumber" and "boiler repair near me." We manage your budget to deliver maximum leads at minimum cost per enquiry.
Learn moreBuy exclusive, pre-qualified plumbing leads on a per-lead basis. Emergency repairs, boiler installations, bathroom refits - whatever you specialise in, we generate the enquiries and you close the jobs.
Learn moreNever miss a customer call again - even when you are under a sink. Our AI receptionist answers every call, captures the caller's details and urgency, and texts you a summary in seconds.
Learn moreWhen someone asks ChatGPT "Who is the best plumber near me?", make sure the answer is you. We optimise your business for AI-powered search platforms so you appear in generative search results.
Learn moreOur SEO and Google Ads campaigns are built around the specific keywords your customers type into Google. We target high-intent, local searches that indicate someone is ready to book - not just browse.
Here is a sample of the keywords we target for dog grooming & pet service businesses. The full strategy is tailored to your specific services and location during your free strategy call.
A dog grooming salon in South London had a loyal client base but was not attracting new clients fast enough to replace those who moved away or whose dogs passed away. They had no website and relied entirely on Instagram and referrals.
We built a portfolio-led website with online booking, launched local SEO targeting neighbourhood-level grooming keywords, and ran Google Ads for breed-specific searches. New client bookings increased by 175%, creating a healthy waitlist without the anxiety of a shrinking client base.
View Full Case Study"We thought Instagram was enough. It was not. Most new clients told us they found us on Google, not Instagram. TrustedLocal put us where dog owners are actually searching and the bookings have been incredible."
We help dog grooming & pet service businesses across the UK. Each campaign is tailored to your local market and competitive landscape.
We have worked with many dog grooming & pet service businesses. Here are the questions we hear most often.
A grooming website starts from £2,000. Local SEO from £400/month. Google Ads from £200/month plus ad spend. Pay-per-lead grooming leads from approximately £35 per lead. Given repeat booking value, the ROI is excellent.
Yes. We create breed-specific landing pages targeting searches like "cockapoo groomer near me" and "poodle grooming [area]". Breed owners often search specifically for groomers experienced with their breed.
Absolutely. Many of our plumbing clients are sole traders. Our AI receptionist is particularly valuable for one-person operations - it answers your calls when you are on site, captures the customer's details, and sends you a text summary so you can call back when convenient. No more lost jobs.
Yes. We integrate online booking into your website so clients can book appointments directly. This is increasingly expected and dramatically reduces the time you spend on phone calls and messages.
Enormously. Dog grooming is a visual service. Before-and-after galleries on your website and Google Business Profile are the single most effective way to demonstrate your skill. We design your site to showcase these prominently.